6th International Meetings & Incentives Conference (IMIC2010) - Creating and Managing Successful Products and Powerful Brands

6th International Meetings & Incentives Conference (IMIC2010) - Creating and Managing Successful Products and Powerful Brands

10 February - 11 February, Megaron Athens International Conference Center

Meetings, Conferences, and Incentives are highly valued and thriving sectors of our industry. They concern all those involved with them, whether corporations, planners, buyers, suppliers or national and regional promotion bureaus.

Operating year-round, the MICE industry (Meetings Incentives Conferences Events) makes a major contribution to society and business through research, education and cultural understanding. It is high yielding and sustainable and it helps to regenerate urban and resort areas and stimulates inward investment and export earnings for the destinations.

From the top organizer down to the coach drivers we should all be concerned how to better serve our clients and create high quality, memorable events for them. This can only be achieved with continued education for the client needs today, better understanding of the industry requirements tomorrow, and networking among peers.
Once again IMIC will bring together the best experts of our industry that:

- will offer us new ideas
- will increase our expertise
- will enable us to be successful

Top Quality Speakers, Moderators and Panellists will discuss, explain and answer burning questions on:

- Surviving in an Ever-Changing Marketplace
- The How-Tos of Product Development
- Branding Meeting Destinations, Meeting Venues and Meeting Service Providers
- Improving the value chain: Helping businesses maintain their competitive edge
- Marketing Your Business on a Tight Budget

And many other key issues.