5th Thought Leaders International Conference on Brand Management

5th Thought Leaders International Conference on Brand Management

6 April -7 April, St George Lycabettus Hotel

This international conference seeks to engender the advancement of knowledge about brand management amongst scholars by disseminating new research and by encouraging the evolution of new research themes.  It also aims to narrow the gap between academia and commerce by having presentations from internationally renowned practitioners whose significant senior experience is regarded as being at the cutting edge of application.  Parallel tracks of double blind refereed papers will enable authors to gain constructive comments about their papers and extend their knowledge horizon from other researchers.